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Ai cũng đc dạy về phễu (funnel) nếu học ngành Marketing hay Quản trị kinh doanh. Nhưng phễu trong SGK được viết vào thời Philip Kotler chưa thấy affiliate có thể lớn tới đâu cũng như thuật toán mạng XH đổi cách ng ta tiếp thu thông tin đến mức nào, nếu bây giờ bác Kotler có làm tiếp - chắc chắn kiến thức học thuật mới sẽ đc unlock. Có ai đã biết kiến thức mới chưa chỉ Hân với? #marketing #learnontiktok #marketingdigital
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